HI6006 Competitive strategy Group Assignment Holmes
|Assessment Details and Submission Guidelines|
|Unit Title||Competitive Strategy|
|Assessment Type||Group Assignment|
|Assessment Title||Report – Case Analysis and Application of Strategy Models|
|Purpose of the assessment (with ULO Mapping)||Students are required to explain in report format, with reference to a case of your choice (from the list below) how any one of the following would be applied: Business Strategy, Corporate Strategy, Acquisitions and Structure, International Strategy, Cooperative Strategy, Sustainability. Be sure to base your answer on the models studied in class and quote academic sources|
|Weight||30% of the total assessments|
|Word limit||Not more than 2000 words|
|Due Date||Week 10|
|Submission Guidelines||All work must be submitted on Blackboard by the due date along with a completed Assignment Cover Page.The assignment must be in MS Word format, no spacing, 12-pt Arial font and 2 cm margins on all four sides of your page with appropriate section headings and page numbers.Reference sources must be cited in the text of the report, and listed appropriately at the end in a reference list using Harvard referencing style. Note: an in-class presentation may be required. This is at the lecturer’s discretion. Please check with the lecturer if you are required to make a presentation in-class.|
Assignment 2 Specifications
This assignment aims at ensuring that students have familiarised themselves with at least one of the long case studies and are able to apply the relevant foundational strategy development models that are applicable to the case.
Select any case from those listed from between weeks 1 and 9, select from the following aspects of competitive strategy and apply the theories of strategy development and implementation as relevant to the case you choose:
- Business Strategy
- Competitive Dynamics
- Corporate Strategy
- Acquisitions and Structure
- International Strategy
- Cooperative Strategy
In this report, sub-headings are essential. Be sure to use paragraphing.
Be sure to reference your sources in-text and provide a list of references at the end in Harvard style.
Your final submission is due Friday of week 10 at midnight.
Assignment Structure Report Format
Executive Summary Table of Contents
Section Headings – brief summary of the case; identification of strategic issues; relevant theoretical concepts.
Sub-sections numbered Paragraphing
Add a Reference List at the end.
|Excellent 4||Very Good 3.5||Good 3||Satisfactory 2||Unsatisfactory 1 or 0|
|Format and Professionalism of the Report [*this may include an in-class presentation]||The report is exceptionally well-documented||The report is very well- documented||The report is well- documented||The report is satisfactory||The report is unsatisfactory|
|Referencing (in- text)||Correct in all respects||Correct in most respects||Correct in general||Some minor errors||Largely incorrect or incomplete|
|Reference List (at end)||Correct in all respects||Correct in most respects||Correct in general||Some minor errors||Largely incorrect or incomplete|
|Executive Summary||Clear, concise and compelling||A good summary of the report||Missing|
|Summary of the Case||Clear, concise and compelling||Clear, concise and compelling, but with some reservation||A good summary of the case||A satisfactory summary of the case||Inaccurate or misconstrued content|
|Explanation of Strategic issues||All key strategic Issues are identified and well-explained||Most key strategic Issues are identified and explained||Some key strategic Issues are identified and explained||key strategic Issues are identified and explained, but with some reservation||strategic Issues identified or explained incorrectly or poorly|
|Application of Relevant Theoretical Concepts||The theoretical concepts have been matched to the issues in the case precisely and well applied||The theoretical concepts match the issues in the case and are applied quite well||A good attempt has been made to match and apply relevant theoretical concepts to the case||A satisfactory attempt has been made to match and apply relevant theoretical concepts to the case||The attempt made to match and apply relevant theoretical concepts to the case is unsatisfactory or negligible|
|Total 30 marks*||Comments||Mark Awarded|
*if presentations were done, this mark out of 30 is an aggregated mark i.e. it includes both the report and the presentation